[PLACEHOLDER: New customers reach their first result in one session]
- Client
- [PLACEHOLDER: Client name]
- Year
- 2025
- Services
- Product design
- Role
- Design partner
![[PLACEHOLDER: One sentence on what the hero image shows and the detail to notice.]](/_astro/16x9-b.CjZ9EJP7_6yTcP.svg)
- Problem
- [PLACEHOLDER: New customers signed up, met an empty workspace, and left before they saw what the product could do.]
- Approach
- [PLACEHOLDER: We replaced the empty state with a guided first task built from the customer's own data.]
- Outcome
- [PLACEHOLDER: What is true now, with a real number only if one exists.]
[PLACEHOLDER: The empty screen was the real onboarding]
[PLACEHOLDER: Describe what new customers saw on their first visit, and why that moment decided whether they stayed. Keep the section between 80 and 150 words, in past tense, and name the evidence that pointed to the problem.]
[PLACEHOLDER: One task, then the product]
[PLACEHOLDER: Explain the guided first task: what it asked of the customer, what it gave back, and what we deliberately left out so the first session stayed short.]
[PLACEHOLDER: Measured in sessions, not screens]
[PLACEHOLDER: Close with how the team now measures onboarding, and what they changed after launch based on what they saw.]